MG, known for its bold and tech-first approach to vehicles, used Metadome.ai’s platform to create a photorealistic virtual world for its consumers, called MGVerse. MGVerse is an aspirational island where all car buyers can experience MG products, visit the virtual showroom, do a virtual test drive, and talk to an MG expert to get their queries answered. MGverse also has a gaming zone where enthusiasts can interact with MG products and win rewards through a leaderboard.

MG Motors, known for its bold and tech-first approach to vehicles, used Metadome.ai’s XR platform to show cars to buyers at dealerships using Augmented Reality on a tablet/phone. Through AR, customers can browse different products and colors not available in stock in the dealership, and other salient features in a much more immersive manner compared to 2D brochures or videos, and also compare 2 products side by side to understand key things like boot space, leg space, driving comfort etc.

MG Motors, renowned for its tech-forward approach, utilizes Metadome.ai's XR platform to offer Virtual Reality experiences to customers at dealerships. VR allows customers to explore car options, colors, and features not in stock, offering a more immersive experience than brochures or videos. Users can compare products side by side and even take virtual test drives, enhancing engagement and understanding of the product visually.