Hero - Harley

Hero Motocorp Limited
Automotive
5
 read
Feb 12, 2023

Overview

Metadome.ai teamed up with Hero Motorcorp to create a user-friendly 3D configurator and integrated AR features on their web to enhance customer interactions. This paved the way for the successful product launch of Harley.

The Challenge

Hero Motorcorp had trouble showing products attractively, and their website wasn't getting many visitors or sales. They wanted to make their products more visible online and get more people interested in buying. They wanted to use XR technology to make the online shopping experience better and improve their business results.

No items found.
No items found.

The Solution

Our dynamic 3D configurator allows real-time product customization, complemented by AR features that seamlessly blend virtual elements into the physical world. This integration ensures elevated user interaction, personalized product customization, and improved performance. . Teaming up with Google Cloud, we established a flexible backend structure for Hero's online platform.

The Impact

The adoption led to an average time spent of 4 minutes 28 seconds with a lead conversion rate of 9.74%. A massive footfall of 70K+ users, showcasing the impactful engagement and conversion facilitated by our solution.

The Results

4.28
min
avg time spent
9.74%
conversion rate
70.57k
total footfall
Hero Motocorp
Sabyasachi Ghosh
Product Manager- Digital Solutions

“Our 4-year partnership with Metadome has been transformative. Metadome's expertise in AR, VR, and 3D configurators, enables our creativity and ensures stunning, engaging experiences. Metadome's solutions drive real business outcomes and keep us ahead in the industry. They're not just partners; they're dedicated allies, always putting excellence and client satisfaction first.”

About 

Hero Motocorp Limited

Hero MotoCorp is India's largest motorcycle and scooter manufacturer, renowned for its wide range of reliable, fuel-efficient bikes. With a strong presence in both urban and rural markets, it is a key player in the two-wheeler industry. Hero MotoCorp is known for its innovation in design and commitment to sustainable mobility solutions.

Want to experience it live?

Explore our advanced bike configurator.

Curious to know more?

Book a Demo